Crossover Success Strategies

Occasional strolls down a runway may spark an interest in expanding into full-time modeling, acting or pageant competition. Whatever the case, here are some expert tips to help you take the next steps toward achieving your goals.

Pageants encompass glamour, image, sophistication, talent, poise, personality, success, and opportunity-and more. Fashion modeling does the same. The business of acting, film, and television embraces all of these aspects as well. It is little wonder, then, that in the last few years there has been a very significant crossover between these career-launching platforms. Models who have competed in pageants now enjoy acting careers, while pageant winners model on international runways. Some actresses have done both pageants and modeling.

After the last Miss Universe, Miss World, and Miss USA extravaganzas, I received many questions from parents, children, teenagers, and adults who had either been involved in fashion modeling and were interested in pageant competitions or vice versa. They wanted to know if it is possible to make this transition or crossover, and if so, what the key differences and ingredients are for a successful career.

For answers, I interviewed experts from all over the world who are involved in various aspects of modeling, acting, and pageants. Here is what they told me.

Zenata Blank, a former model who owns the visage agency in Zurich, Switzerland, acknowledges that it is possible to make the crossover, but there are certain things to remember. "In the modeling business," she says, "We are looking for a very natural look with hair and makeup. A model must have height, good proportions, excellent bone structure, and know how to project in front of the camera. She must walk well on a runway and be photogenic. She doesn't necessarily have to be very intelligent.

"If she wants to be involved in pageants, however, she does need to be intelligent because she will be interviewed on a wide variety of subjects. It is not enough for her to be photogenic. A pageant girl who wants to become a fashion model needs to be at least 5'9" tall, know how to move and walk well, and trade the big hair style and heavier makeup for a more natural look. I think it is easier for a model to make the crossover to pageants."

Zenata speaks from experience. She advised one of her models, beautiful Fiona Hefti, who had been with VISAGE for seven years, to compete for the title of Miss Switzerland instead of pursuing a modeling career in New York as planned. Fiona was crowned Miss Switzerland and was one of the Top 10 finalists of Miss Universe 2005! Fiona is now a fashion journalist.

Tv Studio casting audition My research for this article led me to meet an amazing trio of school directors from Japan. (By sheer coincidence, we met in a taxi in New York on the way to a reception at the famous Elite Model Agency for school directors attending the International Model and Talent Association (IMTA) Convention in that city.) They are Akiko Shimizu, Mitsuka (Mika) Hyoguchi, and Tokiko Fujimoto, and they are exceptional because they own the only modeling school in their respective cities of Tokyo, Fukuoka on the island of Kyushu, and Osaka - all three are John Robert Powers franchises. Akiko was bubbling over with excitement, because one of her students, Kurara Chibana, Miss Japan 2006, had just been voted 1st Runner-up in the Miss Universe Pageant. She told me that her office in Tokyo was being mobbed by the media, wanting to report this great achievement for Japan. Says Akiko, "We collaborate with the Miss Universe office in Japan which organizes the Miss Japan Pageant. They send us contestants for more training in poise, sophistication, good manners, confidence, conversation, and participation. Kurara is tall and beautiful. She also has a very good attitude, speaks well, and can answer questions on any topic. This combination is essential for the pageant participant. Many models have the looks but are not trained to participate in all of the pageant events."

Valerie Trott, a renowned model agent who judged the Miss California 2006 pageant, believes that the crossover from modeling to pageants and vice versa is a recent phenomenon. "Fifteen years ago," she says, "it couldn't have happened, but today it can, because there is not that much difference between the two. The most significant difference is height. A pageant girl who has the height can model, but you don't have to be 5'9" to be in a pageant. You can be 5'5" or 5'6."

"Pageant judges look at how you present yourself and the way you handle yourself in front of people," she continues. "The better you put that together, the more charming you become, the more people take to you. In the pageant world, they say you have to be red-carpet ready. Today, the celebrities can be models or actresses because they all blend. We see more and more actresses on the covers of fashion magazines and more and more models on television and in the movies. Celebrities like Halle Berry and Diane Sawyer have all been Miss Somebody. It is all show business. I would strongly advise anyone going into modeling to learn how to speak, and act, and compete. If models and pageant girls can make the crossover, there can be amazing career opportunities."

The highly-respected family that owns the Barbizon-Avanti School and Agency in Raleigh, North Carolina, is deeply involved in the development and careers of girls interested in pageants, modeling and acting. Co-owner Nell Renfrew-Sutton agrees that the crossover between pageants and modeling happens more frequently than ever. "We have girls who go into modeling to prepare for pageants," says Nell, "and sometimes when they have made that crossover, they decide that modeling is what they want. They are all beautiful girls, and while the walk and height is very important for models, pageant girls are sometimes more outgoing and not afraid to talk to people, which helps when they sit with a model agent."

Two examples from Barbizon-Avanti are Sam Holby, Miss North Carolina USA 2006, who is trained for a modeling career, and Kristen Hansen, who was Miss Congeniality and winner of the People's Choice Award in the same pageant and attended classes for modeling and acting. "We brought her to the IMTA competition in New York," says Nell, "and she won the Actress of the Year award for Barbizon International as well as for IMTA. She was also awarded a scholarship from prestigious acting coach Adam Hill."

Nell's husband, C.L. Sutton told me: "It is a three-step process for success, whether it is for a modeling competition or a pageant. It starts out with appearance, which sounds superficial, but that is what opens the door. It will get the model a call-back with an agent and the attention of judges in a pageant. Step two is always personality. An interview which involves interaction takes place with a model agent or judge. That is where a girl's energy and drive to win comes into play. Step three is performance. She has to show that she is professional and successful. A modeling school screens and prepares girls for pageants or modeling competitions."

Model agent Robert Owczarek-Latté, who owns the Latté Model and Talent Agency and REM Studios, a training facility in Chicago, judged the Miss Poland competition in his native country in 2006. He told me: "Pageants are about image and acting. Hair and makeup and talent play a big part. The model must have a very natural look, wear minimal makeup, and have a beautiful walk. There is a big difference between the look and presentation. The pageant girl is promoting herself. The model is selling the clothes she is wearing on the runway."

College graduate and model Trinity Killingsworth enjoyed the experience of competing in Miss Virginia USA 2006 so much that she decided to compete in the Miss New York 2007 pageant. I met Trinity in New York, where she was preparing for the New York pageant. She shared this experience and advice: "The Miss Virginia pageant was different from anything I had experienced. It is a much different world from modeling. There is so much to learn on the inside. You need a mentor - someone who can answer all of your questions and give you good advice. I wasn't afraid when I went into it, but I really didn't know what I was doing. I didn't have a lot of help beforehand. I didn't win that event, but it was a learning experience for me. I saw what the other girls were doing. I think it is very helpful to talk to other women who have been in pageants. This time, I am watching a lot of videos of prior Miss New York pageants and I am studying girls who have won first state, and then national titles."

Discussing the transition from pageants to modeling, Trinity said: "Girls who have won titles must know that the look is the most important thing for a model. Modeling is so fashion-forward and changes daily as far as what agents are looking for. It is important to study fashion magazines and hairstyles. The look changes from season to season. When a potential model interviews with a model agent, her look should be casual. Her hair must look natural and she should wear very little makeup. She needs to have a variety of pictures in her portfolio."

See this article at Pageantry Magazine: Crossover Success Strategies

modeling expert Eve Matheson is the author of The Modeling Handbook , a bestseller in the industry. She has been writing about the modeling and acting world for over 20 years. Her new book Model Scoop And Acting Info provides a wealth of information on how to have a happy, successful, safe career and is now available. Eve is a journalist and the mother of a former international model. She has worked as a model, and in radio and television as a writer and presenter. Eve lives with her husband, Ian, a plastic surgeon, in Tampa, Florida.




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Gail King said on 11/14/2008 10:24 AM.
Thanks Eve fot filling me in. I have been nominated and sposored for the Ms.Senior New York America Pageant with the preliminaries in December.I will be judged in evening gown, my philosophy of life, interview and talent so it is vry different from runway modeling. I am 5'5 and would love to do print and fitness modeling. Please keep your fingers crossed for me!

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