A
telenovela (also spelled
telenovella) is a limited-run
television serial melodrama popular in the
Americas, comprising a great part of its production budget. The word combines
tele, short for
television, and
novela, a word that Latin literary studies associate with medium-span romances. Telenovelas are essentially
soap operas in
miniseries format. The telenovela combines ancient melodrama with the 19th century
feuilleton and the Latin American
radionovela. The telenovela is the most-watched genre of television program in the world, with at least two billion viewers worldwide.
The medium has been used repeatedly to transmit sociocultural messages by incorporating them into storylines.
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Patricio Wills, head of development at
Telemundo, jokingly described the basic format of telenovelas thus: