The
GE Building is an
Art Deco skyscraper that forms the centerpiece of
Rockefeller Center in
Midtown Manhattan. Known as the
RCA Building until 1988, it is famous for housing the headquarters of the
television network NBC. At 850 feet (259 m) tall, the 70-story building is the
9th tallest building in
New York City and the
32nd tallest in the
United States. The building is sometimes referred to as
30 Rock, a reference to its address at 30
Rockefeller Plaza.
History
The building was completed in 1933 as part of the
Rockefeller Center. The noted
Art Deco architect
Raymond Hood led a team of Rockefeller architects. It was named the RCA Building for its main tenant, the
Radio Corporation of America, formed in 1919 by
General Electric. It was the first building constructed with the elevators grouped in the central core. The
National Broadcasting Company, also owned by General Electric, leased space in the building.