Dawn Tarnofsky-Ostroff (born 1960) is President of Entertainment of
The CW Television Network. She is in charge of all creative efforts of the network and oversees such areas as current programming, series development, scheduling, marketing and publicity.
Biography
She is a graduate of
Florida International University in
Miami, Florida, where she earned her Bachelor of Science degree in journalism.
Dawn Ostroff resides in Los Angeles, CA with her husband Mark Ostroff and their four children.
She has also devoted herself over the years to organizations such as the
American Jewish Committee.
[www.jewishjournal.com/la_woman/article/balance_paramount_to_upn_head_ostroff_20040625/]
Career
She began her career in news as a reporter for WINZ, a CBS affiliate in Miami. She also worked in local news at WPLG and WTVJ in Miami.
Ostroff had joined
Lifetime Television in October 1996 as Senior Vice President, Programming and Production.
Ostroff served as President of
UPN Entertainment from
February 11,
2002 until 2006. Prior to this she was Executive Vice President of
Lifetime Television starting in 1999.
Along with COO John Maatta, Ostroff oversaw the formation and launch of The CW, which at first was largely comprised of shows from its predecessors:
The WB and
UPN. Today, The CW network focuses on targeting young women, with Ostroff in charge of the network’s primetime slate, which currently features
Gossip Girl,
One Tree Hill,
America’s Next Top Model,
90210,
Supernatural and
Smallville, as well as new series
The Vampire Diaries and the updated version of
Melrose Place.